FEATHER UP! A time to Celebrate

This season will be the year of celebration, sparkles, and feathers! Yes, that’s right, plush feathers are splashed over dresses, coats, and accessories.The memo was clear on the catwalks. Designers for autumn created plump amazing craftwork embellishments that added a glamour ingredient to the fabrics. Uber-feminine was the theme at JW Anderson while an “overwhelming”…

EYE OF THE TIGER

This season the leopard print becomes more of a day-to-day piece of clothing than a statement piece necessarily. The days of wearing it with scepticism and frugality are almost long gone. This time it’s more about wearing it as a black shirt, goes with any pattern any colour or attitude your imagination can fathom. Although…

HOW TO STYLE YOUR PARTY JEANS – The EmRata Way

We are poignantly in a naughties resurgence that shows it’s low rise, logomania, embellished persona every once in a while. If you had the chance to experience the early ’00s even like a teenager (like moi) you may recall the dressed up jeans trend.

WHAT TO EXPECT AT NEW YORK FASHION WEEK

New York Fashion Week is running from tomorrow Thursday, February 8th until next Wednesday, February 14th following the Men’s collections February 5th- 8th. However, this New York Fashion Week is different than the rest.

HOW TO GO VEGAN – 4 Essential Tips

From Alicia Silverstone to Olivia Wilde, Ellen DeGeneres, and Lea Michelle are only a few of the celebrities that swear by veganism. Some started for health issues, for example, Wilde discovered she was lactose intolerant, others to gain glowing skin, whilst others did it for simply loving animals. But how easy is it to go vegan and where do you start?

V DAY JEWELLERY GIFT IDEAS

You may be stumped upon what jewellery to get this Valentine’s day and a piece of jewellery is always a safe bet. You may want to get a gift for your best gal pal or may even one to treat yourself to a little anti-Valentine’s day gifting to celebrate your badass singledom. 

MEGHAN MARKLE’S SUIT: HOW TO WEAR IT

As Meghan Markle stepped out with her future prince to their first official black-tie evening engagement she opted to dress in a suit. Markle was photographed arriving at the Endeavour Fund Awards last night in black trousers and a tuxedo shirt by designer Alexander McQueen. She ignored the protocol with that sartorial choice, but she…

FRENCH GIRL STYLE GUIDE- Did you know about these 5 tips​?

You may think that the seemingly unobtainable French girl look is farfetched but that’s actually a myth. It is nevertheless one of the most searched terms on Google alongside Justin Bieber. The entire world wonders about that categorically Parisian chic factor that is both unequivocally elegant yet incredibly effortless. No one can contend that adopting that relaxed…

SLOGAN TEES – YOUR 2018 STAPLE

Slogan T-shirts made their massive comeback last season and are still front and centre on most fashion feeds. They are incredibly elegant yet nonchalant and therefore make for the ultimate model-off duty look. Take cues from the trendsetters that provided us with an array of layering styling tips in our gallery. Are you still hesitant…

How to Practice Self-Care with the 80/20 Rule!

The 80/20 rule (or the Pareto principle) argues that in many cases, 80 percent of the effects come from 20 percent of the causes. It comes from Italian economist Vilfredo Pareto’s findings in the 19th century that 80 percent of the land at the time was owned by 20 percent of the population. This applies…

Jeanette Madsen — Get fluent in Scandi Chic!

We’re in the midst of a Scandi obsession. Last week the Swedes took to the streets of Stockholm celebrating mesmerising Scandi Style at Stockholm Fashion Week. While now it’s all about Copenhagen. The city trademarked by the mermaid, fish and for us Ganni, is showcasing the best of International Fashion talent this week and we…